Tealium

Connect Tealium to Vibe to automatically sync your AudienceStream audiences and retarget your customers on Connected TV. Use your existing Tealium segments, visitor behaviors, and enriched profiles to reach the right people with highly relevant ads on the big screen.

• Keep your audiences automatically in sync — no manual uploads.
• Reach customers where they're watching, with precise targeting.
• Leverage your CDP data to unify cross-channel customer insights for CTV.

Once connected, Vibe becomes an audience destination in your Tealium workspace. You can select which AudienceStream audiences to send, and Vibe will automatically create and update CTV audiences for targeting.

1. Navigate to Custom Audiences in your Vibe account settings.
2. Click New Audience and select Tealium as your source.
3. Copy your Advertiser ID, API Key, and Webhook URL.
4. In Tealium, add a Webhook connector with your Vibe credentials.
5. Create Join and Left actions for each audience you want to sync.
6. Synced audiences appear in your Vibe dashboard under Custom Audiences, ready for targeting in your campaigns.